We are a nonprofit organization that believes that access to healthy food is a basic human right and not just a privilege. Unhealthy diets of processed foods high in trans fats, sugar, and sodium cause a number of health problems currently bankrupting our medical system. Our country spends $245 billion dollars a year on the treatment of diabetes, $444 billion on heart disease, and $300 billion on obesity.
We believe that by improving every American’s access to healthy, nontoxic foods, we can reverse the health crisis currently facing our country. We view access as a function of price, geography, and education: price in that healthy food is made available for less, geography in that people in food deserts can get access regardless of where they are or what their transportation is, and education in that families are able to understand the issues around healthy living.
How We Work
1. We raise funds to support families buying healthy, nutritious food
2. We are the primary distribution partner of Thrive Market's one-for-one membership model, which provides free access to healthy foods at wholesale prices, shipped nationally for free
3. We invest in educational videos, books, and articles and work with a broad network of thought leaders, bloggers, and celebrities to produce and distribute this content